In the competitive arena of real estate technology, a bold new leader is making waves: Ravinna Raveenthiran. As the founder and CEO of Nesti, a revolutionary startup, she is on a mission to modernize the real estate industry. Her journey—marked by resilience, spiritual growth, and an indomitable entrepreneurial spirit—reflects the incredible power of turning adversity into innovation.
A Journey Marked by Personal Loss and Triumph
Raveenthiran’s life has been shaped by profound personal challenges. At just 14, she experienced the heartbreaking loss of her father. Eleven years later, on the same date, her grandfather also passed away, a poignant parallel of loss that deeply impacted her outlook on life.
“These experiences taught me how fleeting life can be,” Raveenthiran shares. “It ignited in me a sense of urgency and a determination to create something meaningful—something that would carry forward the legacy of my family.”
While navigating toxic environments both personally and professionally, Raveenthiran turned these hardships into opportunities for growth. She developed a mindset rooted in transforming pain into progress, a philosophy that continues to guide her as she confronts new challenges.
“Every obstacle was a chance to learn,” she reflects. “I began to view criticism as fuel for self-improvement, failures as stepping stones, and adversaries as my best teachers.”
The Entrepreneurial Spark: From Skincare to Real Estate
At just 19, Raveenthiran began investing—demonstrating a sharp financial acumen. By 21, she launched Melano Skincare, a beauty brand centered around empowering women of color. Melano wasn’t merely about selling skincare products; it was a platform for celebrating diversity and promoting self-love.
“The goal of Melano Skincare was to give women of color a space where they could feel seen and celebrated,” Raveenthiran explains. “It was about so much more than beauty—it was about empowerment.”
The brand was a huge success, with products featured in spas and consistently selling out. This early success in business gave Raveenthiran the confidence to explore new opportunities. By the age of 24, she purchased her first investment property—an experience that ignited a passion for real estate and ultimately led to the creation of Nesti.
Nesti: Disrupting the Real Estate Industry
Founded when Raveenthiran was 25, Nesti aims to bridge the gap between real estate professionals and their clients. The platform focuses on connecting realtors with high-quality leads and helping them navigate effective marketing strategies.
“I saw a glaring gap in the market,” Raveenthiran recalls. “Many real estate professionals struggle with marketing and client outreach. Nesti is designed to solve that by offering AI-driven tools that make the entire real estate process smoother and more engaging for everyone involved.”
Nesti is more than just another real estate app—it’s a full-fledged solution that integrates AI-powered insights to simplify the decision-making process. By creating meaningful connections and empowering informed decisions, Nesti is revolutionizing how real estate is transacted.
“Our mission is to be the Shopify of real estate,” Raveenthiran asserts. “We want to create an all-in-one platform that benefits clients, brokers, real estate agents, and lawyers alike.”
A Holistic Approach to Business
What truly sets Raveenthiran apart is her holistic view of business. For her, success is not just about financial growth; it’s about personal and spiritual development. After experiencing her own journey of self-discovery, she reverted to Islam—a decision that profoundly shaped her ethical approach to leadership.
“My spiritual journey has taught me the importance of integrity, especially in business,” Raveenthiran says. “It’s not just about growth—it’s about fostering compassion, creating positive impact, and doing what’s right.”
Her business philosophy is deeply intertwined with these values. She prioritizes authenticity, empathy, and transparency—not only as a leader but also in the services Nesti offers.
“I believe that when we stay true to our values, we attract the right people, the right opportunities,” Raveenthiran reflects. “When your actions are aligned with your highest self, everything else follows.”
Challenges as Catalysts for Growth
Raveenthiran’s road to success has not been without its challenges. From navigating complex family dynamics to overcoming societal expectations, she has faced numerous hurdles along the way. But her approach to these challenges is what makes her truly stand out.
“I’ve come to see every setback as a setup for something greater,” she says. “Criticism is a form of free advice, and even failures are just stepping stones to success.”
With therapy, self-reflection, and a commitment to continuous self-improvement, Raveenthiran has developed an unwavering resilience. She credits this mindset for her ability to keep pushing forward, no matter the obstacle.
Nesti’s Future and Vision
Looking ahead, Raveenthiran envisions Nesti becoming a multi-billion-dollar enterprise. Her goal is to grow the company into a leading player in real estate technology, reshaping how properties are bought and sold. Her ambitions include being featured on the Forbes 30 Under 30 list—not for the accolade itself, but as a symbol of what’s possible for women of color in tech.
“Nesti is more than a company—it’s a movement,” Raveenthiran says. “We want to set new standards for innovation, inclusivity, and empowerment in the real estate industry.”
Raveenthiran’s aspirations extend far beyond financial success. She is passionate about inspiring the next generation of female entrepreneurs, particularly women of color, to pursue their dreams in the tech world.
“I want Nesti to break records, not just in sales, but in its impact,” she says. “I want to show the world what’s possible when you combine purpose, passion, and technology.”
Key Lessons from Raveenthiran’s Journey
Raveenthiran’s journey offers powerful insights for anyone looking to overcome adversity and succeed in business:
- Turn Challenges into Opportunities: Every setback can become a catalyst for growth.
- Stay True to Your Values: Success should never come at the cost of integrity.
- Continuous Self-Improvement: Always be open to learning and evolving.
- Trust Your Inner Guidance: Intuition is a powerful tool for making the right decisions.
- Give Back: Success is not just personal—it’s about uplifting others and making a positive impact on the world.
Conclusion: Building a Legacy
As Ravinna Raveenthiran continues to grow Nesti, her journey stands as a testament to the power of resilience, innovation, and compassionate leadership. She’s not just revolutionizing real estate; she’s inspiring a new wave of entrepreneurs to pursue their passions with purpose.
With Nesti well on its way to attracting 1,000,000 users via its app waitlist and newsletter, the future looks bright for both the company and its visionary founder. Raveenthiran’s focus on merging business success with personal growth and social impact ensures that her legacy will be one of empowerment, innovation, and positive change.
For more about Ravinna Raveenthiran and Nesti, follow her on LinkedIn, check out the official Nesti website, or follow her journey on Instagram @ravinnaravi.