Sustainable floral design is a practice that seeks to minimize environmental impact and promote the conservation of natural resources in the flower industry. It is based on principles such as choosing local and seasonal flowers, using sustainable growing techniques, reducing waste and reusing.
More and more floral design proposals in Latin America. Today, Latin floral designers not only explore new concepts and artistic mediums, but also seek to promote a business model that respects the work of the supplier and the environment.
Víctor Flores is a floral designer with a long career and promoter of this initiative in Chile and has stood out not only for his proposal but also for his style and creations of floral designs for an industry in total expansion.
Recently, the best floral designers in the world met in New Jersey for a symposium called “Sustainable Floral Project” and in which Víctor Flores had a very special participation.
The event was in the city of Califon, in New Jersey, which in recent days hosted the most important specialists from the United States, Canada and Latin America. This is what Sustainable Flowers is called in the floriculture industry and its entire sustainable production chain from the ground to the vase.
Sustainable flowers in the floriculture industry refer to those that are grown and marketed responsibly, taking into account the environmental, social and economic impact, and it is in this that Victor Flores establishes himself to show his trend and his way of collaborate with the environment and within an industry that is increasingly powerful.